Harshad Ghodke 
Post the medic update in August 2018, a lot of webmasters and SEOs started focussing more on Google’s E-A-T (now E-E-A-T) guidelines. If you are new to this, E-E-A-T stands for experience, expertise, authoritativeness and trustworthiness. In this post, we will talk about trustworthiness and how it can be improved. What is Trustworthiness? When you …
Read how I was able to increase sales for an e-commerce Shopify-based website.
This post is about the existence of Google Sandbox. I have done a small test which tells me whether Google Sandbox exists in 2020. What is Google Sandbox? There is still a belief in the SEO world that Google does not rank new domains. This means that you have to wait for a few months …
One very common mistake that website owners make is to try and rank the homepage for informational and transactional queries. This might help from a ranking point of view but might not help in terms of conversions. Whenever someone searches using a query on Google, the person is expecting a page that is about the …
There seems to be a Google update happening again. This one is not announced by Google and webmasters are relating it to the Bert update. I personally have not seen any major changes on my field sites but many people are complaining about crappy websites ranking high. Below are some screenshots taken from popular webmaster …